Researcher Page

Kim, Wonjoon (김원준)
교수, School of Business and Technology Management(기술경영학부)
Research Area
Innovation Strategy and Policy, Quantitative Marketing Research, Big Data Science, Economics of Technological Innovation and New Product Development, Empirical Industrial Organization/Applied Microeconometrics
    Similar researchers

    Keyword Cloud

    Reload 더보기
    NO Title, Author(s) (Publication Title, Volume Issue, Page, Issue Date)
    When does AI pay off? AI-adoption intensity, complementary investments, and R&D strategy

    Lee, Yong Suk; Kim, Taekyun; Choi, Sukwoong; et al, TECHNOVATION, v.118, 2022-12

    International alliance formations: The role of brokerage in technology competition networks

    Choi, Sukwoong; Kim, Wonjoonresearcher; Kim, Namil, JOURNAL OF BUSINESS RESEARCH, v.144, pp.440 - 449, 2022-05

    The Moderating Role of Subjective Norms and Self-Congruence in Customer Purchase Intentions in the LCC Market: Do Not Tell Me I Am Cheap

    Suk, Minho; Kim, Minkiresearcher; Kim, Wonjoonresearcher, RESEARCH IN TRANSPORTATION BUSINESS AND MANAGEMENT, v.41, 2021-12

    COVID-19 and the airline industry: crisis management and resilience

    Suk, Minho; Kim, Wonjoonresearcher, TOURISM REVIEW, v.76, no.4, pp.984 - 998, 2021-07

    The scientific and technological interdisciplinary research of government research institutes: network analysis of the innovation cluster in South Korea

    Jung, Yoon Jung; Kim, Euiseok; Kim, Wonjoonresearcher, POLICY STUDIES, v.42, no.2, pp.132 - 151, 2021-03

    The effect of political and economic uncertainty on the cryptocurrency market

    Colon, Francisco; Kim, Chaehyun; Kim, Hana; et al, FINANCE RESEARCH LETTERS, v.39, 2021-03

    Who are the most effective R&D partners for different types of product innovation? Evidence from South Korean manufacturing firms

    Kim, Jikyoung; Kim, Wonjoonresearcher, APPLIED ECONOMICS LETTERS, v.27, no.1, pp.58 - 61, 2020-01

    On the time lag of the effect of network position on service performance in software service networks

    Kim, Kibae; Altmann, Jorn; Kim, Wonjoonresearcher, INFORMATION MANAGEMENT, v.56, no.7, 2019-11

    Are social entrepreneurs more risk-averse?

    Choi, Suk Woong; Kim, Namil; Kim, Wonjoonresearcher, APPLIED ECONOMICS LETTERS, v.26, no.11, pp.933 - 937, 2019-06

    Complementary multiplatforms in the growing innovation ecosystem: Evidence from 3D printing technology

    Kwak, Kiho; Kim, Wonjoonresearcher; Park, Kyungbae, TECHNOLOGICAL FORECASTING AND SOCIAL CHANGE, v.136, pp.192 - 207, 2018-11

    Latecomer firms' combination of strategies in a specialized suppliers sector: A comparative case study of the Korean plastic injection molding machine industry

    Kwak, Kiho; Kim, Wonjoonresearcher; Kim, Karpsoo, TECHNOLOGICAL FORECASTING AND SOCIAL CHANGE, v.133, pp.190 - 205, 2018-08

    Visual Tactile Attributes in Online Product Presentations for Improving Purchase Intention

    Suh, You Hyun; Kim, Song Mi; Kim, Wonjoonresearcher, INTERNATIONAL JOURNAL OF CONTENTS, v.14, no.2, pp.7 - 15, 2018-06

    디지털 음악의 다운로드와 스트리밍 서비스 간에 보완성과 대체성 및 LTE 보급률의 조절효과에 관한 연구

    허경석; 최석웅; 김남일; et al, 한국콘텐츠학회 논문지, v.18, no.5, pp.490 - 501, 2018-05

    Do your social media lead you to make social deal purchases? Consumer-generated social referrals for sales via social commerce

    Kim, Namil; Kim, Wonjoonresearcher, INTERNATIONAL JOURNAL OF INFORMATION MANAGEMENT, v.39, pp.38 - 48, 2018-04

    기업의 제휴활동이 특허 소송 관계에 미치는 영향 : 인쇄전자 산업 중심으로

    강민정; 유재원; 김원준researcher; et al, 기술혁신학회지, v.21, no.1, pp.265 - 299, 2018-03

    The effect of patent protection on firms' market value: The case of the renewable energy sector

    Kim, Daehyun; Kim, Namil; Kim, Wonjoonresearcher, RENEWABLE & SUSTAINABLE ENERGY REVIEWS, v.82, pp.4309 - 4319, 2018-02

    Compromise effect and consideration set size in consumer decision-making

    Yoo, Jaewon; Park, Hyunsik; Kim, Wonjoonresearcher, APPLIED ECONOMICS LETTERS, v.25, no.8, pp.513 - 517, 2018-01

    Learning from Others’ Failure and Successful Innovation in Entrepreneurship: Evidence from France

    Hascoet, Carole; 김남일; 김원준researcher; et al, 기업가정신과 벤처연구, v.21, no.2, pp.1 - 14, 2018

    Do product reviews really reduce search costs?

    NAVEEN, AMBLEE; Ullah, Rahat; Kim, Wonjoonresearcher, JOURNAL OF ORGANIZATIONAL COMPUTING AND ELECTRONIC COMMERCE, v.27, no.3, pp.199 - 217, 2017-08

    사용자 선호기반 웨어러블 디바이스의 수용성 연구: 스마트워치를 중심으로

    김민석; 김원준researcher; 김민기researcher; et al, 한국콘텐츠학회 논문지, v.17, no.9, pp.523 - 535, 2017-08

    Load more items

    rss_1.0 rss_2.0 atom_1.0