디스플레이 제품에서 가격, 서비스, 광고판촉 비용이 판매량에 미치는 영향에 관한 실증적 연구An empirical study on the effects of price, service, advertising & sales promotion cost on sales volume in the display products

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Advisors
한민희researcherHahn, Min-Hiresearcher
Description
한국과학기술원 : 테크노경영전공,
Publisher
한국과학기술원
Issue Date
2003
Identifier
181448/325007 / 020013691
Language
kor
Description

학위논문(석사) - 한국과학기술원 : 테크노경영전공, 2003.2, [ vi, 75 p. ]

Keywords

광고판촉비용; 서비스비용; 가격; 판매량; 디스플레이 제품; Display Products; Advertising & Sales Promotion Cost; Service; Price; Sales Volume

URI
http://hdl.handle.net/10203/53578
Link
http://library.kaist.ac.kr/search/detail/view.do?bibCtrlNo=181448&flag=dissertation
Appears in Collection
KGSM-Theses_Master(석사논문)
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