마케팅 활동에서 영업인력의 역할에 대한 연구A study on the role of salesforce in marketing activities
- Advisors
- 한민희researcher; Hahn, Min-Hiresearcher
- Description
- 한국과학기술원 : 테크노경영전공,
- Publisher
- 한국과학기술원
- Issue Date
- 2000
- Identifier
- 158493/325007 / 000983689
- Language
- kor
- Description
학위논문(석사) - 한국과학기술원 : 테크노경영전공, 2000.2, [ v, 67 p. ]
- Keywords
영업관리; 영업인력의 역할; 마케팅전략; 서비스 마케팅; Service marketing; Sales management; Role of sales force; Marketing strategy
- Appears in Collection
- KGSM-Theses_Master(석사논문)
- Files in This Item
- There are no files associated with this item.
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