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College of Business(경영대학)Graduate School of Management((구)테크노경영대학원)KGSM-Theses_Master(석사논문)

브랜드의 가치 제공에 따른 브랜드 연상요인에 관한 연구A study on elements of brand association by brand value

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이방우 / Lee, Bang-Woo
Advisors
한민희researcher; Hahn, Min-Hiresearcher
Description
한국과학기술원 : 테크노경영전공,
Publisher
한국과학기술원
Issue Date
2004
Identifier
238633/325007  / 020023802
Language
kor
Description

학위논문(석사) - 한국과학기술원 : 테크노경영전공, 2004.2, [ vii, 72, 9 p. ]

Keywords

브랜드 연상 요인; BRAND ASSOCIATION

URI
http://hdl.handle.net/10203/52491
Link
http://library.kaist.ac.kr/search/detail/view.do?bibCtrlNo=238633&flag=dissertation
Appears in Collection
KGSM-Theses_Master(석사논문)
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