광고 효과의 지속 형태 분석 : 한국의 가전제품을 중심으로An empirical study of advertising duration for korean electronic products
- Advisors
- 한민희researcher; Hahn, Min-Hiresearcher
- Description
- 한국과학기술원 : 경영과학과,
- Publisher
- 한국과학기술원
- Issue Date
- 1991
- Identifier
- 68015/325007 / 000891327
- Language
- kor
- Description
학위논문(석사) - 한국과학기술원 : 경영과학과, 1991.2, [ [vi], 98 p. ]
- Appears in Collection
- MG-Theses_Master(석사논문)
- Files in This Item
- There are no files associated with this item.
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