More of a receiver than a giver: Why do people unfollow in Twitter?

Cited 0 time in webofscience Cited 0 time in scopus
  • Hit : 30
  • Download : 0
We propose a logistic regression model taking into account two analytically different sets of factors-structure and action. The factors include individual, dyadic, and triadic properties between ego and alter whose tie breakup is under consideration. From the fitted model using a large-scale data, we discover 5 structural and 7 actional variables to have significant explanatory power for unfollow. One unique finding from our quantitative analysis is that people appreciate receiving acknowledgements from others even in virtually unilateral communication relationships and are less likely to unfollow them: people are more of a receiver than a giver.
Publisher
Association for the Advancement of Artificial Intelligence (AAAI)
Issue Date
2012-06-02
Language
English
Citation

6th International AAAI Conference on Weblogs and Social Media, ICWSM 2012, pp.499 - 502

URI
http://hdl.handle.net/10203/281309
Appears in Collection
CS-Conference Papers(학술회의논문)GCT-Conference Papers(학술회의논문)
Files in This Item
There are no files associated with this item.

qr_code

  • mendeley

    citeulike


rss_1.0 rss_2.0 atom_1.0