Is Dissolution the End of Interorganizational Relationships? A Conceptual Framework for Relationship Dissolution and Renewal

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One of the fastest growing trends in business today is the increasing number of interorganizational relationship (e.g., strategic alliance and joint venture) to more effectively conduct business. As the interorganizational relationships are not static, the dynamics in these relationships are frequently found such as a dissolution of the relationship and a revival of once broken relationship. However, many extant studies in interorganizational relationships have focused on the static conditions of the relationship based on power-dependence theory, transaction cost theory, agency theory, and relational contracting theory. This paper aims to address the limitations of previous research on interorganizational relationships by proposing a new conceptual framework of how organizations begin dissolutions and renew once broken relationships from the perspective of new institutional economics by using triadic market structure (Buyer - Level 1 supplier - Level 2 supplier).
Publisher
Journal of Marketing Thought
Issue Date
2015-08
Language
English
Citation

Journal of Marketing Thought, v.2, no.2, pp.1 - 11

ISSN
2288-0750
DOI
10.15577/jmt.2015.02.02.1
URI
http://hdl.handle.net/10203/220380
Appears in Collection
MT-Journal Papers(저널논문)
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