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Researcher Page

사진
PARK, SUNGHYUK (박성혁)
조교수, (경영공학부)
Research Area
Business Intelligence, Artificial Intelligence, Recommender System
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    NO Title, Author(s) (Publication Title, Volume Issue, Page, Issue Date)
    1
    Beyond homophily: AI-driven analysis of facial and personality similarity preferences in online dating

    Kwon, Soonjae; Jang, Junkyu; Park, Sung-Hyuk, COMPUTERS IN HUMAN BEHAVIOR, v.178, 2026-05

    2
    Beauty vs. Vibe: Deconstructing visual appeal in online dating with large multimodal models

    Jang, Junkyu; Kwon, Soonjae; Park, Sung-Hyuk, COMPUTERS IN HUMAN BEHAVIOR, v.173, 2025-12

    3
    Multichannel Advertising: Budget Allocation in the Presence of Spillover and Carryover Effects05

    Chen, Huijun; Chen, Ying-Ju; Park, Sung-Hyuk; et al, M&SOM-MANUFACTURING & SERVICE OPERATIONS MANAGEMENT, v.27, no.3, 2025-05

    4
    Intraoperative Hypotension Prediction Based on Features Automatically Generated Within an Interpretable Deep Learning Model

    Hwang, Eugene; Park, Yong-Seok; Kim, Jin-Young; et al, IEEE TRANSACTIONS ON NEURAL NETWORKS AND LEARNING SYSTEMS, v.35, no.10, pp.13887 - 13901, 2024-10

    5
    A Multi-View learning approach to enhance automatic 12-Lead ECG diagnosis performance

    Choi, Jae-Won; Hong, Dae-Yong; Jung, Chan; et al, BIOMEDICAL SIGNAL PROCESSING AND CONTROL, v.93, 2024-07

    6
    전자결제서비스 이용 사업자 폐업 예측에서 비재무정보 활용을 통한 머신러닝 모델의 정확도 향상에 관한 연구

    공현정; 황유진; 박성혁, 지능정보연구, v.29, no.3, pp.361 - 381, 2023-09

    7
    옐로모바일의 성공 및 실패에 대한 사례연구

    신효섭; 한인구; 박성혁, Korea Business Review, v.25, no.2, pp.91 - 106, 2021-05

    8
    Different but Equal? A Field Experiment on the Impact of Recommendation Systems on Mobile and Personal Computer Channels in Retail

    Lee, Dongwon; Gopal, Anandasivam; Park, Sung-Hyuk, INFORMATION SYSTEMS RESEARCH, v.31, no.3, pp.892 - 912, 2020-09

    9
    From Accuracy to Diversity in Product Recommendations: Relationship Between Diversity and Customer Retention

    Park, Sung-Hyuk; Han, Sang Pil, INTERNATIONAL JOURNAL OF ELECTRONIC COMMERCE, v.18, no.2, pp.51 - 71, 2013-12

    10
    Utility-based association rule mining: A marketing solution for cross-selling

    Lee, Dongwon; Park, Sung-Hyuk; Moon, Songchun, EXPERT SYSTEMS WITH APPLICATIONS, v.40, no.7, pp.2715 - 2725, 2013-06

    11
    온라인 상품 판매 성과에 영향을 미치는 상품 소개글 효과 측정 기법

    이동원; 박성혁; 문송천, 지능정보연구, v.18, no.4, pp.1 - 17, 2012-12

    12
    A SOCIAL NETWORK-BASED INFERENCE MODEL FOR VALIDATING CUSTOMER PROFILE DATA

    Park, Sung-Hyuk; Huh, Soon-Young; Oh, Won-Seok; et al, MIS QUARTERLY, v.36, no.4, pp.1217 - 1237, 2012-12

    13
    고객 이탈방지에 효과적인 멀티 카테고리 상품 추천 방법론

    박성혁; 김형수, Entrue Journal of Information Technology, v.11, no.3, pp.101 - 112, 2012-12

    14
    조직의 분업화된 구조가 분할된 업무 수행에 미치는 영향에 대한 연구

    박성혁; 김정기, 경영경제, v.44, no.1, pp.75 - 96, 2011-05

    15
    사례기반추론을 이용한 대용량 데이터의 실시간 처리 방법론：고혈압 고위험군 관리를 위한 자기학습 시스템 프레임워크

    박성혁; 양근우, 한국IT서비스학회지, v.10, no.1, pp.135 - 149, 2011-03

    16
    A PageRank based Data Indexing Method for Designing Natural Language Interface to CRM Databases

    Park, Sung-Hyuk; Hwang, K; Lee, D, CRM RESEARCH, v.2, no.2, pp.53 - 70, 2009

    17
    지식 추상화와 의미 거리 접근법을 통합한 질의 완화 방법론

    신명근; 허순영; 박성혁; et al, 한국경영과학회지, v.32, no.1, pp.125 - 136, 2007-03
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