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A comparative study of strategic design decision making in global automobile companies with dual brand structure = 글로벌 자동차 기업의 전략적 디자인 의사결정 비교 연구: 듀얼 브랜드 구조를 가진 기업을 중심으로link Lee, Dong-Oh; 이동오; Chung, Kyung-Won; 정경원; et al, 한국과학기술원, 2013 |
The Nature of Design Persuasion: How to Persuade the effect of Design Lee, Dong-Oh; Chung, Kyung-Won, 2009 Tsinghua International Design Management Symposium, Tsinghua University, 2009-04-01 |
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