Browse "MG-Journal Papers(저널논문)" by Subject Media
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| Disentangling the effects on OTT platform performance of three strategies: Pricing, M&As, and content investments Park, Sungwook; Kwon, Youngsun, TELECOMMUNICATIONS POLICY, v.47, no.8, pp.1 - 18, 2023-09 |
| Relation between early e-WOM and average TV ratings Bae, Giwoong; Kim, Hye-Jin, ASIA PACIFIC JOURNAL OF MARKETING AND LOGISTICS, v.32, no.1, pp.135 - 148, 2020-01 |
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