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| NO | Title, Author(s) (Publication Title, Volume Issue, Page, Issue Date) |
|---|---|
| The Impact of Product Reviews on Search Costs and Decision Confidence Naveen, A; Ullah, R; Kim, Wonjoon, 2013 Annual Conference of China Marketing Science, Marketing Science, 2013-08-17 | |
| Mining Emotions from Customer Reviews for Box Office Movies Ullah, R; Yoo, J; Kim, N; Kim, Wonjoon; Naveen, A; Atya, Z, 36th ISMS Marketing Science Conference, ISMS, 2014-06-13 |
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