市場特性, 製品特性, 進入戰略이 新製品 成果에 미치는 影響에 관한 硏究Impacts of market/product characteristics and entry strategy on the performance of new products

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Advisors
배종태researcherBae, Zong-Taeresearcher
Description
한국과학기술원 : 테크노경영대학원,
Publisher
한국과학기술원
Issue Date
1997
Identifier
115818/325007 / 000953107
Language
kor
Description

학위논문(석사) - 한국과학기술원 : 테크노경영대학원, 1997.2, [ v, 143 p. ]

Keywords

제품특성; 신제품 성과; 진입전략; 시장특성; Market characteristics; Product characteristics; New product performance; Entry strategy

URI
http://hdl.handle.net/10203/53899
Link
http://library.kaist.ac.kr/search/detail/view.do?bibCtrlNo=115818&flag=dissertation
Appears in Collection
KGSM-Theses_Master(석사논문)
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