(The) determinants of the user acceptance for the Web sites

Abstract

As the widespread use and dependency on Web technology for Internet business increases, so does the need to assess the determinants associated with the user acceptance. Given the wide range of business and systems, there is a pressing need to understand user acceptance behavior in various Web domains. In recent years, the technology acceptance model (TAM) has been widely used by researchers in order to gain a better understanding of the adoption and use of Website. Although TAM has been successfully adopted to study the acceptance of various Web types, there has been little research which applied integrative Web quality variables to TAM across various Web domains. As the widespread use and dependency on Web technology for Internet business increases, so does the need to assess the determinants associated with the user acceptance. Given the wide range of business and systems, there is a pressing need to understand user acceptance behavior in various Web domains. In recent years, the technology acceptance model (TAM) has been widely used by researchers in order to gain a better understanding of the adoption and use of Website. Although TAM has been successfully adopted to study the acceptance of various Web types, there has been little research which applied integrative Web quality variables to TAM across various Web domains. This study extends the original TAM using Web quality constructs and user perceived playfulness. It investigates the relationship between Web quality and user beliefs, and the relationship between user beliefs and intention to use. It compares each relationship between the quality measure and TAM constructs across fo