인터넷쇼핑몰의 차별화 마케팅전략에 관한 사례 비교 연구A comparative case study on differenciated marketing strategy for the internet shoppingmall

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Advisors
김상용researcherKim, Sang-Yongresearcher
Description
한국과학기술원 : 테크노경영전공,
Publisher
한국과학기술원
Issue Date
2000
Identifier
158488/325007 / 000983677
Language
kor
Description

학위논문(석사) - 한국과학기술원 : 테크노경영전공, 2000.2, [ vi, 76 p. ]

Keywords

인터넷쇼핑몰; 마케팅전략; Marketing strategy; Internet shoppingmall

URI
http://hdl.handle.net/10203/53078
Link
http://library.kaist.ac.kr/search/detail/view.do?bibCtrlNo=158488&flag=dissertation
Appears in Collection
KGSM-Theses_Master(석사논문)
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