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New approach on high-tech marketing: market segmentation and technology adoption in digital device market = 하이테크 마케팅에 대한 새로운 접근: 디지털 디바이스 시장에서의 시장세분화와 기술수용link

Shin, Yong-Hee; 신용희; et al, 한국과학기술원, 2013

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