광고 경쟁하에서의 간섭효과 : 광고의 반복, 변화, 스케줄의 영향을 중심으로Interference effects in the contexts of advertising competition : the roles of repetition, variation, and schedule of advertising

Cited 0 time in webofscience Cited 0 time in scopus
  • Hit : 440
  • Download : 0
DC FieldValueLanguage
dc.contributor.advisor한민희-
dc.contributor.advisorHahn, Min-Hi-
dc.contributor.author손민희-
dc.contributor.authorSon, Min-Hee-
dc.date.accessioned2011-12-14T05:59:49Z-
dc.date.available2011-12-14T05:59:49Z-
dc.date.issued1992-
dc.identifier.urihttp://library.kaist.ac.kr/search/detail/view.do?bibCtrlNo=60236&flag=dissertation-
dc.identifier.urihttp://hdl.handle.net/10203/44544-
dc.description학위논문(석사) - 한국과학기술원 : 경영과학과, 1992.2, [ v, 77 p. ]-
dc.languagekor-
dc.publisher한국과학기술원-
dc.title광고 경쟁하에서의 간섭효과-
dc.title.alternativeInterference effects in the contexts of advertising competition : the roles of repetition, variation, and schedule of advertising-
dc.typeThesis(Master)-
dc.identifier.CNRN60236/325007-
dc.description.department한국과학기술원 : 경영과학과, -
dc.identifier.uid000901253-
dc.contributor.localauthor한민희-
dc.contributor.localauthorHahn, Min-Hi-
dc.title.subtitle광고의 반복, 변화, 스케줄의 영향을 중심으로-
Appears in Collection
MG-Theses_Master(석사논문)
Files in This Item
There are no files associated with this item.

qr_code

  • mendeley

    citeulike


rss_1.0 rss_2.0 atom_1.0