학위논문(석사) - 한국과학기술원 : 지식서비스공학대학원, 2019.2,[iv, 62 p. :]
OTT TV Push-Pull-Mooring (PPM)▼aECT-IS model▼aTechnology Acceptance Model (TAM)▼aswitching behavior▼acontinuance behavior▼aalternatives attractiveness
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