Complex and Ambiguous: Understanding Sticker Misinterpretations in Instant Messaging

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Stickers, though similar in appearance to emoji, have distinct characteristics because they often contain animation, diverse gestures, and multiple characters and objects. Stickers can convey richer meaning than emoji, but their complexity and placement constraint may result in miscommunication. In this paper, we aim to understand how people perceive emotion in stickers, as well as how miscommunication related to sticker occurs in actual chat contexts. Toward this goal, we conducted an online survey (n = 87) and in-depth interviews (n = 28) in South Korea. We found emotional and contextual aspects of sticker misinterpretation. In particular, emotion misinterpretation mostly happened due to stickers' ambiguous (multiple) facial/bodily expressions and different perception of dynamism in gestures. In real chat settings, there were also contextual misinterpretations where senders and receivers differently interpret stickers' visual representation/reference, or/and corresponding textual messages. Based on these findings, we provide several practical design implications such as context awareness support in sticker interaction.
Publisher
Association for Computing Machinery (ACM)
Issue Date
2018-11
Language
English
Article Type
Article
Citation

Proceedings of the ACM on Human-Computer Interaction, v.2, no.30, pp.1 - 22

ISSN
2573-0142
DOI
10.1145/3274299
URI
http://hdl.handle.net/10203/249029
Appears in Collection
IE-Journal Papers(저널논문)CS-Journal Papers(저널논문)
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