This paper presents an integrated design strategy for chip layout optimization. The strategy couples both
electric and thermal aspects during the conceptual design phase to improve chip performances; thermal
management being one of the major topics. The layout of the chip circuitry is optimized according to the
proposed design rules. This offers chip layout designers an intuitive way to optimize the layout for multiple
performance indicators, such as temperature, RF power output or amplifier gain. In a case study, the
strategy proposed a chip redesign, boosting overall chip performance without compromising the current
cooling infrastructure. The developed integrated design strategy presents a new and time-efficient approach
to chip layout optimization and electronics cooling in general.