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Showing results 1 to 10 of 10

1
A framework for mobile SNS advertising effectiveness: user perceptions and behaviour perspective

Ha, Young Wook; Park, Myeong-Cheol; Lee, Eue-Hun, BEHAVIOUR & INFORMATION TECHNOLOGY, v.33, no.12, pp.1333 - 1346, 2014-12

2
Collaborative filtering with ordinal scale-based implicit ratings for mobile music recommendations

Lee, Seok Kee; Cho, Yoon Ho; Kim, Soung Hie, INFORMATION SCIENCES, v.180, no.11, pp.2142 - 2155, 2010-06

3
DEAL-SEEKING VERSUS BRAND-SEEKING: SEARCH BEHAVIORS AND PURCHASE PROPENSITIES IN SPONSORED SEARCH PLATFORMS

Im, Il; Jun, Jongkun; Oh, Wonseok; Jeong, Seok-Oh, MIS QUARTERLY, v.40, no.1, pp.187 - 203, 2016-03

4
E-service quality competition through personalization under consumer privacy concerns

Kim, Eunjin; Lee, Byungtae, ELECTRONIC COMMERCE RESEARCH AND APPLICATIONS, v.8, no.4, pp.182 - 190, 2009-07

5
Intelligent search for experts using fuzzy abstraction hierarchy in knowledge management systems

Yang, KW; Huh, Soon-Young, JOURNAL OF DATABASE MANAGEMENT, v.18, no.3, pp.47 - 68, 2007-07

6
Online advertising by the comparison challenge approach

Lee, Jae Won; Lee, Jae Kyu, ELECTRONIC COMMERCE RESEARCH AND APPLICATIONS, v.5, no.4, pp.282 - 294, 2006

7
Sustainable Political Social Media Marketing: Effects of Structural Features in Plain Text Messages

Park, Byungho; Kang, Moon Young; Lee, Jiwon, SUSTAINABILITY, v.12, no.15, 2020-08

8
The change in user and IT dynamics: Blogs as IT-enabled virtual self-presentation

Min, Jinyoung; Lee, Heeseok, COMPUTERS IN HUMAN BEHAVIOR, v.27, no.6, pp.2339 - 2351, 2011-11

9
The different effects of online consumer reviews on consumers purchase intentions depending on trust in online shopping malls An advertising perspective

Lee, Jumin; Park, Do-Hyung; Han, Ingoo, INTERNET RESEARCH, v.21, no.2, pp.187 - 206, 2011

10
Use contexts of personal computing devices: determinants of use context changes

Kim, Jimin; Choi, Goya; Chang, Younghoon; Park, Myeong-Cheol, INDUSTRIAL MANAGEMENT & DATA SYSTEMS, v.117, no.10, pp.2431 - 2451, 2017-12

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