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Showing results 1 to 4 of 4

1
Beyond the numbers: The effect of 10-K tone on firms' performance predictions using text analytics

Kang, Taeyoung; Park, Do-Hyung; Han, Ingoo, TELEMATICS AND INFORMATICS, v.35, no.2, pp.370 - 381, 2018-05

2
Buying a New Product with Inconsistent Product Reviews from Multiple Sources: The Role of Information Diagnosticity and Advertising

Byun, Kyung-ah (kay); Ma, Minghui; Kim, Kevin; Kang, Taeghyun, JOURNAL OF INTERACTIVE MARKETING, v.55, pp.81 - 103, 2021-08

3
Do product reviews really reduce search costs?

NAVEEN, AMBLEE; Ullah, Rahat; Kim, Wonjoon, JOURNAL OF ORGANIZATIONAL COMPUTING AND ELECTRONIC COMMERCE, v.27, no.3, pp.199 - 217, 2017-08

4
The effect of mobile device usage on creating text reviews

Park, Keeyeon; Kim, Hye-Jin; Kim, Jong Min, ASIA PACIFIC JOURNAL OF MARKETING AND LOGISTICS, v.35, no.4, pp.1011 - 1029, 2023-04

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