Browse "College of Business(경영대학)" by Subject Multichannel▼aomnichannel▼awebrooming▼abuy-online-and-pick-up-in-store▼ainnovation diffusion theory
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| (An) investigation of consumer behavior in multichannel and omnichannel environments : focusing on webrooming and buy-online-and-pick-up-in-store = 멀티채널과 옴니채널 환경에서의 소비자 행동에 관한 연구 : 웹루밍과 온라인 주문.매장 수령 서비스를 중심으로link Kim, Eunhye; Park, Myeong-Cheol; et al, 한국과학기술원, 2018 |
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