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Showing results 1 to 4 of 4

1
Interdependent relation between earned media and TV ratings

Bae, Giwoong; Kim, Hye-Jin, ASIA PACIFIC JOURNAL OF MARKETING AND LOGISTICS, v.34, no.1, pp.132 - 158, 2022-01

2
Relation between early e-WOM and average TV ratings

Bae, Giwoong; Kim, Hye-Jin, ASIA PACIFIC JOURNAL OF MARKETING AND LOGISTICS, v.32, no.1, pp.135 - 148, 2020-01

3
The impact of online video highlights on TV audience ratings

Bae, Giwoong; Kim, Hye-jin, ELECTRONIC COMMERCE RESEARCH, v.22, no.2, pp.405 - 425, 2022-06

4
(The) impact of text data on revenue : focused on film industry = 텍스트 데이터가 매출에 끼치는 영향 : 영화 산업을 중심으로link

Bae, Giwoong; Kim, Hye-jin; et al, 한국과학기술원, 2020

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