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NO | Title, Author(s) (Publication Title, Volume Issue, Page, Issue Date) |
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Information overload and its consqeunces in the context of online consumer reviews Park, Do-Hyung; Lee, Jumin; Han, Ingoo, Pacific Asia Conference in Information Systems, 2006 | |
The Effect of Site Trust on Trust in the Sources of Online Consumer Review and Trust in the Sources of Consumer Endorsement in Advertisement Lee, Jumin; Park, Do-Hyung; Han, Ingoo, Pacific Asia Conference in Information Systems, 2006 | |
The Effects of Consumer Knowledge on Message Processing of Electronic Word of Mouth via Online Consumer Reviews Han, Ingoo; Park, Do-Hyung; Kim, Sara, European Conference on Information Systems, 2007 |
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