Browse "MT-Conference Papers(학술회의논문)" by Author Kang, Moon Young

Showing results 1 to 11 of 11

1
Advertising Response and Deployment in the Presence of Firm Strategic Behavior

Kang, Moon Young; David Schweidel; Neeraj Arora, 2009 INFORMS Marketing Science Conference, The Institute for Operations Research and the Management Science, 2009

2
How Music Attributes Lead to Choice: An Empirical Investigation into Physiological Variables

Kang, Moon Young; Cho, Yang Seok; Kim, Jae Hwan, The Institute for Operations Research and the Management Science, The Institute for Operations Research and the Management Science, 2015-06-19

3
Is There Country of Origin Bias in the Mobile Handset Market?

Cho, Daegon; Kang, Moon Young, 38th Annual ISMS Marketing Science Conference, INFORMS Society for Marketing Science, 2016-06-18

4
Is There Country-of-Origin Bias in the Mobile Handset Market?

Kang, Moon Young, The Institute for Operations Research and the Management Science, The Institute for Operations Research and the Management Science, 2016-06-18

5
Modeling Music Preferences

Kang, Moon Young; Kim, Jae Hwan, 2013 INFORMS Marketing Science Conference, The Institute for Operations Research and the Management Science, 2013-07-12

6
Modeling the Impact of Advertising on Event Ticket Sales

Kang, Moon Young; David Schweidel; Neeraj Arora, 2008 INFORMS Marketing Science Conference, The Institute for Operations Research and the Management Science, 2008

7
Predicting Joint Choice Using Individual Data

Kang, Moon Young; Anocha Aribarg; Neeraj Arora, The 38th Annual Haring Symposium (2008), 2008 Haring Symposium Organizing Committee, 2008-04-19

8
Predicting Joint Choice Using Individual Data

Kang, Moon Young, 2009 INFORMS Marketing Science Conference, The Institute for Operations Research and the Management Science, 2009-06-05

9
Preference Revision in Joint Choice Decisions

Kang, Moon Young; Neearj Arora; Anocha Aribarg, 2007 INFORMS Marketing Science Conference, The Institute for Operations Research and the Management Science, 2007

10
The Effect of Gift Giving on Product Purchase

Kang, Moon Young, INFORMS Marketing Scienenec Conference, The Institute for Operations Research and the Management Science, 2016-06-16

11
Weather Sensitivity Analysis (WSA) in Grocery Shopping Trip

Moon, Sangkil; Kang, Moon Young; Bae, Young Han, The Institute for Operations Research and the Management Science, The Institute for Operations Research and the Management Science, 2015-06-18

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