Browse "MT-Conference Papers(학술회의논문)" by Author Kim, Sara

Showing results 1 to 2 of 2

1
The Effects of Consumer Knowledge on Message Processing of Electronic Word of Mouth via Online Consumer Reviews

Han, Ingoo; Park, Do-Hyung; Kim, Sara, European Conference on Information Systems, 2007

2
The Role of Taste Similarity on Recommendation Power: The Moderating Role of Emotional Attachment

Hahn, Minhi; Kim, Sara; Park, Do-Hyung, 2007 Winter Conference of Society for Consumer Psychology, Society for Consumer Psychology, 2007-02

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