Showing results 3 to 6 of 6
Inferring Multiple Preferences? A Joint Map Of Brand Locations And Consumption Contexts Park, Junghyun; Kim, Minki, The 2016 INFORMS Marketing Science Conference, INFORMS, 2016-06-16 |
Strategic Design Management for Vertically Differentiated Firms via Design Quantification Cho, Sulah; Kim, Minki; Song, Inseong; Lee, Ji-Hyun; Hyun, Kyung Hoon, the 37th ISMS Marketing Science Conference, INFORMS SOCIETY FOR MARKETING SCIENCE (ISMS), 2015-06-19 |
The pursuit of conversion: Effects of mediating channels on product choices and purchase propensities in social commerce platforms So, Hyunji; Oh, Wonseok; Kim, Minki; Park, Sung Hyuk, 2015 International Conference on Information Systems: Exploring the Information Frontier, ICIS 2015, Association for Information Systems, 2015-12 |
What makes you grab low-carb beers? Kim, Minki; Joo, Hayeon, 2012년 경제학 공동학술대회, 한국경제학회, 2012-02-21 |
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