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| NO | Title, Author(s) (Publication Title, Volume Issue, Page, Issue Date) |
|---|---|
| The effects of consumer knowledge on message processing of electronic word-of-mouth via online consumer reviews Park D.-H.; Kim S.; Han, Ingoo, ELECTRONIC COMMERCE RESEARCH AND APPLICATIONS, v.7, no.4, pp.399 - 410, 2008-12 | |
| INFORMED TRADING IN THE INDEX OPTION MARKET: THE CASE OF KOSPI 200 OPTIONS Ann, HJ (Ann, Hee-Joon); Kang, Jangkoo; Ryu, D (Ryu, Doojun), JOURNAL OF FUTURES MARKETS, v.28, pp.1118 - 1146, 2008-12 | |
| Aligning benefits with payments: A test of the pattern alignment hypothesis Auh, Seigyoung; Shih, Eric; Yoon, Yeosun, JOURNAL OF CONSUMER PSYCHOLOGY, v.18, no.4, pp.292 - 303, 2008 | |
| What drives the adoption of mobile data services? An approach from a value perspective Kim, B; Han, Ingoo, JOURNAL OF INFORMATION TECHNOLOGY, v.24, no.1, pp.35 - 45, 2009-03 | |
| A personalized defection detection and prevention procedure based on the self-organizing map and association rule mining: Applied to Online game site Song, Hee Seok; Kim, Jae Kyeong; Cho, Yeong Bin; Kim, Soung Hie, ARTIFICIAL INTELLIGENCE REVIEW, v.21, no.2, pp.161 - 184, 2004-04 | |
| Strategies for preventing defection based on the mean time to defection and their implementations on a self-organizing map Kim, Young Ae; Song, Hee Seok; Kim, Soung Hie, EXPERT SYSTEMS, v.22, no.5, pp.265 - 278, 2005-11 | |
| The effect of on-line consumer reviews on consumer purchasing intention: The moderating role of involvement Park, Do-Hyung; Lee, Jumin; Han, Ingoo, INTERNATIONAL JOURNAL OF ELECTRONIC COMMERCE, v.11, no.4, pp.125 - 148, 2007 | |
| The effects of socio-technical enablers on knowledge sharing: an exploratory examination Choi, SY; Kang, YS; Lee, Heeseok, JOURNAL OF INFORMATION SCIENCE, v.34, pp.742 - 754, 2008-10 | |
| Categorizing commercial products for customer oriented online retailing Choi S.Y.; Lee, Heeseok; Choi B., COMPUTERS & INDUSTRIAL ENGINEERING, v.51, no.1, pp.90 - 101, 2006 | |
| An advertising model for hierarchically structured markets: application to the automobile industry Kim, O; Hahn, Minhi, JOURNAL OF BUSINESS RESEARCH, v.57, no.8, pp.829 - 833, 2004-08 |
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