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NO	Title, Author(s) (Publication Title, Volume Issue, Page, Issue Date)
1	Information technology and pricing decisions: Price adjustments in online computer markets Oh, Wonseok; Lucas, Henry C., Jr., MIS QUARTERLY, v.30, no.3, pp.755 - 775, 2006-09
2	Thumbs Up, Sales Up? The Contingent Effect of Facebook Likes on Sales Performance in Social Commerce Lee, Kyunghee; Lee, Byungtae; Oh, Won-Seok, JOURNAL OF MANAGEMENT INFORMATION SYSTEMS, v.32, no.4, pp.109 - 143, 2015
3	Applying experimental online auctions in marketing research for multi-channel firms Shim, Seonyoung; Lee, Byungtae, EXPERT SYSTEMS WITH APPLICATIONS, v.37, no.3, pp.2505 - 2516, 2010-03

Title, Author(s) (Publication Title, Volume Issue, Page, Issue Date)

Oh, Wonseok; Lucas, Henry C., Jr., MIS QUARTERLY, v.30, no.3, pp.755 - 775, 2006-09

Lee, Kyunghee; Lee, Byungtae; Oh, Won-Seok, JOURNAL OF MANAGEMENT INFORMATION SYSTEMS, v.32, no.4, pp.109 - 143, 2015

Shim, Seonyoung; Lee, Byungtae, EXPERT SYSTEMS WITH APPLICATIONS, v.37, no.3, pp.2505 - 2516, 2010-03

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