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| NO | Title, Author(s) (Publication Title, Volume Issue, Page, Issue Date) |
|---|---|
| The psychology behind QR codes: User experience perspective Shin, Dong-Hee; Jung, Jaemin; Chang, Byeng-Hee, COMPUTERS IN HUMAN BEHAVIOR, v.28, no.4, pp.1417 - 1426, 2012-07 | |
| Drawing inferences about others on the basis of corporate associations Yoon, Yeosun; Gurhan-Canli, Z; Bozok, B, JOURNAL OF THE ACADEMY OF MARKETING SCIENCE, v.34, no.2, pp.167 - 173, 2006 | |
| The effect of corporate social responsibility (CSR) activities on companies with bad reputations Yoon, Yeosun; Guerhan-Canli, Zeynep; Schwarz, Norbert, JOURNAL OF CONSUMER PSYCHOLOGY, v.16, no.4, pp.377 - 390, 2006 | |
| DEAL-SEEKING VERSUS BRAND-SEEKING: SEARCH BEHAVIORS AND PURCHASE PROPENSITIES IN SPONSORED SEARCH PLATFORMS Im, Il; Jun, Jongkun; Oh, Wonseok; Jeong, Seok-Oh, MIS QUARTERLY, v.40, no.1, pp.187 - 203, 2016-03 | |
| Roles of alternative and self-oriented perspectives in the context of the continued use of social network sites Kang, Young Sik; Min, Jinyoung; Kim, Jeoungkun; Lee, Heeseok, INTERNATIONAL JOURNAL OF INFORMATION MANAGEMENT, v.33, no.3, pp.496 - 511, 2013-06 |
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