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| An effective customization procedure with configurable standard models Lee, HJ; Lee, Jae Kyu, DECISION SUPPORT SYSTEMS, v.41, no.1, pp.262 - 278, 2005-11 |
| Online advertising by the comparison challenge approach Lee, Jae Won; Lee, Jae Kyu, ELECTRONIC COMMERCE RESEARCH AND APPLICATIONS, v.5, no.4, pp.282 - 294, 2006 |
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