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Valuable Genomes: Taxonomy and Archetypes of Business Models in Direct-to-Consumer Genetic Testing Thiebes, Scott; Toussaint, Philipp A.; Ju, Jaehyeon; Ahn, Jae-Hyeon; Lyytinen, Kalle; Sunyaev, Ali, JOURNAL OF MEDICAL INTERNET RESEARCH, v.22, no.1, 2020-01 |
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