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Conceptualizing Audio Message Complexity as Available Processing Resources Lang, Annie; Gao, Ya; Potter, Robert F.; Lee, Seungjo; Park, Byungho; Bailey, Rachel L., COMMUNICATION RESEARCH, v.42, no.6, pp.759 - 778, 2015-08 |
Manufacturer Allowances and Retailer Pass-Through Rates in a Competitive Environment sang yong kim; richard staelin, MARKETING SCIENCE, v.18, no.1, pp.59 - 76, 1999 |
Parsing the resource pie: Using STRTs to measure attention to mediated messages Lang, Annie; Bradley, Samuel D.; Park, Byungho; Shin, Mija; Chung, Yongkuk, MEDIA PSYCHOLOGY, v.8, no.4, pp.369 - 394, 2006 |
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