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Applying experimental online auctions in marketing research for multi-channel firms Shim, Seonyoung; Lee, Byungtae, EXPERT SYSTEMS WITH APPLICATIONS, v.37, no.3, pp.2505 - 2516, 2010-03 |
Information technology and pricing decisions: Price adjustments in online computer markets Oh, Wonseok; Lucas, Henry C., Jr., MIS QUARTERLY, v.30, no.3, pp.755 - 775, 2006-09 |
Thumbs Up, Sales Up? The Contingent Effect of Facebook Likes on Sales Performance in Social Commerce Lee, Kyunghee; Lee, Byungtae; Oh, Won-Seok, JOURNAL OF MANAGEMENT INFORMATION SYSTEMS, v.32, no.4, pp.109 - 143, 2015 |
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