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Showing results 1 to 3 of 3

1
Loyalty Analytics: Predicting Customer Behavior Using Reward Redemption Patterns under Mobile-App Reward Scheme

Son, Yoonseock; Yim, Dobin; Oh, Wonseok, 38th International Conference on Information Systems: Transforming Society with Digital Innovation, ICIS 2017, Association for Information Systems, 2018-12

2
See for Yourself or Listen to Others: Complementary and Substitutive Effects of Previews and Reviews on E-Book Purchase and Consumption

Choi, Angela Aerry; Cho, Daegon; Yim, Dobin; Moon, Jae Yun; Oh, Wonseok, International Conference on Information Systems, Association for Information Systems, 2016-12-13

3
When Seeing Helps Believing: The Interactive Effect s of Previews and Reviews on E-Book Purchases

Choi, Angela Aerry; Cho, Daegon; Yim, Dobin; Moon, Jae Yun; Oh, Wonseok, INFORMATION SYSTEMS RESEARCH, v.30, no.4, pp.1164 - 1183, 2019-12

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