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A framework of dynamic CRM: Linking marketing with information strategy Park, Chung-Hoon; Kim, Young-Gul, BUSINESS STRATEGY AND THE ENVIRONMENT, v.9, no.5, pp.652 - 671, 2003 |
Designing Customer Information System for Dynamic Customer Relationship Management Park, Chung-Hoon; Kim, Young-Gul, Asia Pacific Decision Science Annual Meeting, pp.219 - 221, 1998 |
Identifying key factors affecting consumer purchase behavior in an online shopping context Park, Chung-Hoon; Kim, Young-Gul, INTERNATIONAL JOURNAL OF RETAIL AND DISTRIBUTION MANAGEMENT, v.31, no.1, pp.16 - 29, 2003-01 |
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