Showing results 1 to 4 of 4
Factors affecting attitudes and behavioural intention towards social networking advertising: a case of Facebook users in South Korea Jung, Jaemin; Shim, Sung Wook; Jin, Hyun Seung; Khang, Hyoungkoo, INTERNATIONAL JOURNAL OF ADVERTISING, v.35, no.2, pp.248 - 265, 2016-03 |
Social network technology (SNT) as a tool and a social actor: from self-verification to SNT use Min, J; Yoo, Y; Hah, H; Lee, Heeseok, INTERNET RESEARCH, v.30, no.5, pp.1329 - 1351, 2020-10 |
What causes users to switch from a local to a global social network site? The cultural, social, economic, and motivational factors of Facebook's globalization Choi, Junho; Jung, Jaemin; Lee, Sang-Woo, COMPUTERS IN HUMAN BEHAVIOR, v.29, no.6, pp.2665 - 2673, 2013-11 |
공익연계마케팅의 적합성과 지속성이 브랜드 페이지 가입 및추천의도에 미치는 영향: 소비자 귀인과 채널의 매개된 조절효과 김기준; 송해엽; 정재민, 경영학연구, v.44, no.1, pp.281 - 303, 2015-02 |
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