광고삽입쿠폰이 광고의 인지적 효과에 미치는 영향

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Publisher
한국경영학회
Issue Date
1993
Language
KOR
Citation

1993 한국경영학회 학술대회

URI
http://hdl.handle.net/10203/114955
Appears in Collection
MT-Conference Papers(학술회의논문)
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