인터렉티브 미디어 체험에 따른 전시공간에 대한 공간 만족도 및 인지도 분석Analyses on Satisfaction and Perception for Space according to Experiencing Interactive Media in Exhibition Halls

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This study examines the influence of experiencing interactive media in exhibition halls on the satisfaction and perception for the exhibition space. Field measurements and surveys were performed in two exhibition halls where various interactive media were exhibited. Results imply that experiencing interactive media was important to enhance understanding the information provided by them. In order to improve satisfaction for the exhibition halls, the layout of space need to be organized effectively in a way that visitors easily feel interest in the contents and information exhibited in the space. Also, in order to keep better perception for exhibition space, the information provided in the space should be organized clearly and open to visitors easily. The flow of visitors’ traffic in the exhibition space should be perceived easily by the visitors. Multiple linear regression indicated that the space should be organized effectively with good visual composition that surrounds the exhibits in order to improve satisfaction level for the exhibition hall. In addition, various information provided by the media contributed to improve perception for the exhibition hall.
Publisher
대한설비공학회
Issue Date
2012-03
Language
Korean
Citation

설비공학 논문집, v.24, no.3, pp.271 - 280

ISSN
1229-6422
URI
http://hdl.handle.net/10203/101219
Appears in Collection
GCT-Journal Papers(저널논문)
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