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Customer churn analysis: Churn determinants and mediation effects of partial defection in the Korean mobile telecommunications service industry Ahn, Jae-Hyeon; Han, Sang-Pil; Lee, Yung-Seop, TELECOMMUNICATIONS POLICY, v.30, no.10-11, pp.552 - 568, 2006 |
Digitalization of Loyalty: Impacts of Mobile Technology on Reward Redemption and Engagement Level Son, Yoonseock; Oh, Wonseok, JOURNAL OF MANAGEMENT INFORMATION SYSTEMS, v.40, no.4, pp.1301 - 1327, 2023-12 |
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