Showing results 3 to 6 of 6
Positive Side Effects Of In-App Reward Advertising Free Items Boost Sales: A Focus on Sampling Effects Lee, Joowon; Shin, Dong-Hee, JOURNAL OF ADVERTISING RESEARCH, v.57, no.3, pp.272 - 282, 2017-09 |
Rival precedence and open platform adoption: An empirical analysis Shim, Seonyoung; Lee, Byungtae; Kim, Sojung Lucia, INTERNATIONAL JOURNAL OF INFORMATION MANAGEMENT, v.38, no.1, pp.217 - 231, 2018-02 |
What is the Right R&D Strategy for Overcoming the Difficulties of the South Korean IT Industry? Park, Eunil; Kwon, Sang Jib; Kim, Heetae; Ohm, Jay Young; Chang, Hyun Joon, INFORMATION TECHNOLOGY FOR DEVELOPMENT, v.20, no.4, pp.339 - 352, 2014-10 |
What makes consumers trust and adopt fintech? An empirical investigation in China Roh, Taewoo; Yang, Young Soo; Xiao, Shufeng; Park, Byung Il, ELECTRONIC COMMERCE RESEARCH, v.24, no.1, 2024-03 |
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