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MOBILE APP ANALYTICS: A MULTIPLE DISCRETE-CONTINUOUS CHOICE FRAMEWORK Han, Sang Pil; Park, Sungho; Oh, Wonseok, MIS QUARTERLY, v.40, no.4, pp.983 - +, 2016-12 |
More Similar but Less Satisfying: Comparing Preferences for and the Efficacy of Within- and Cross-Category Substitutes for Food Huh, Young Eun; Vosgerau, Joachim; Morewedge, Carey K., PSYCHOLOGICAL SCIENCE, v.27, no.6, pp.894 - 903, 2016-06 |
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