Empirical study on the adoption of mobile learning : based on extended technology acceptance model = 모바일 러닝에 대한 소비자 수용 연구 based on extended technology acceptance model

Mobile telecommunication technology is opening an era that enables access to many information services, including advanced educational techniques and wireless Internet connections. As the use of wireless Internet increases, many traditional industries are attempting to develop new ways of conducting business using a wireless service delivery channel. The education industry is no exception. Mobile learning (m-learning) is an advanced method of learning that has evolved from web-oriented learning; it emphasizes portability and mobility in learning and easy access to knowledge databases and educational service providers regardless of time and place. The perceived ease of use and perceived usefulness are widely recognized as the principal factors determining the uptake of m-learning. This paper discusses other factors that affect the adoption of mobile learning, using the extended technology acceptance model (TAM). These additional factors are the perceived system quality, perceived contents quality, subjective norm, and perceived cost. We examined the factors that affect users`` adoption of mobile learning, and validated and empirically tested our research model.
Advisors
Kwon, Young-Sunresearcher권영선researcher
Publisher
한국정보통신대학교
Issue Date
2006
Identifier
392689/225023 / 020044599
Language
eng
Description

학위논문(석사) - 한국정보통신대학교 : 경영학부, 2006.6, [ vi, 48 p. ]

URI
http://hdl.handle.net/10203/54467
Link
http://library.kaist.ac.kr/search/detail/view.do?bibCtrlNo=392689&flag=t
Appears in Collection
MG-Theses_Master(석사논문)
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