아프리카와 중남미 소비자행동에 대한 비교연구 : 에어컨 구매를 중심으로 = A comparative study on consumer behavior between African and Latin American consumers : with special reference to airconditioner purchase 에어컨 구매를 중심으로

Advisors
이회경researcherLee, Hoe-Kyungresearcher
Publisher
한국과학기술원
Issue Date
1999
Identifier
151219/325007 / 000973061
Language
kor
Description

학위논문(석사) - 한국과학기술원 : 테크노경영대학원, 1999.2, [ viii, 85 p. ]

Keywords

아프리카; 에어컨; 비교연구; 소비자행동; 중남미; Latin America; Africa; Airconditioner; Comparative study; Consumer behavior

URI
http://hdl.handle.net/10203/54112
Link
http://library.kaist.ac.kr/search/detail/view.do?bibCtrlNo=151219&flag=t
Appears in Collection
KGSM-Theses_Master(석사논문)
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