고객유치와 관리에서 비용절감을 위한 CRM 기반의 인터넷 채널의 설계 : buyculture.com 사례 = Design of the CRM based internet channel for the cost reduction in the recruitment and retention : the case of buyculture.com buyculture.com 사례

Advisors
조선형researcherCho, Seon-Hyungresearcher
Publisher
한국과학기술원
Issue Date
2000
Identifier
169638/325007 / 000983809
Language
kor
Description

학위논문(석사) - 한국과학기술원 : 경영정보전공, 2000.8, [ v, 62 p. ]

Keywords

고객관계관리; CRM

URI
http://hdl.handle.net/10203/53683
Link
http://library.kaist.ac.kr/search/detail/view.do?bibCtrlNo=169638&flag=t
Appears in Collection
KGSM-Theses_Master(석사논문)
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