(A) benchmarking-based requirement analysis methodology for improving websites : a case of investor relations = 웹사이트 개선을 위한 벤치마킹 기반 요구 분석 방법론 : IR 웹사이트 사례 a case of investor relations

Benchmarking has been enjoyed as one of the critical activities in the website development process and thus adopted very frequently at the requirement analysis phase in many website renewal as well as development projects. By comparing the services and features of the current website with those of competitors\` top-performing websites and figuring out their strengths and weaknesses, corporations can improve their website effectively. In spite of its importance and popularity, however, extant research shed little light on benchmarking for developing websites. This thesis proposes a benchmarking-based requirement analysis methodology for the improvement of websites that employs a goal-driven approach and considers both functional and nonfunctional requirements. To demonstrate the usefulness of our methodology, a real-life case of IR website of H Telecom Company is illustrated.
Advisors
Lee, Hee-Seokresearcher이희석researcher
Publisher
한국과학기술원
Issue Date
2006
Identifier
260097/325007  / 020047250
Language
eng
Description

학위논문(석사) - 한국과학기술원 : 경영공학전공, 2006.8, [ ix, 98 p. ]

Keywords

Improvement; Website; Benchmarking; Goal-driven Approach; 투자자관리; 요구분석; 웹사이트 개선; 벤치마킹; Investor Relations

URI
http://hdl.handle.net/10203/52619
Link
http://library.kaist.ac.kr/search/detail/view.do?bibCtrlNo=260097&flag=t
Appears in Collection
KGSM-Theses_Master(석사논문)
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