Online User Reviews as a Design Resource

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User-centered design processes are comprised of several methods and are deployed to gain insights about user needs and experiences. Many of these methodologies require qualitative studies with small groups of users based on set guidelines and are time and resource intensive. In this paper, we propose a new technique: “User Review Analysis” that makes use of big data to uncover user needs. The technique consists of collecting and analyzing online User Reviews on shopping sites such as Amazon. The basic idea is that because of the fast and cyclic nature of consumer products development, reviews of Today’s products inform designers on the next product generation. As the data is based on actual product-use experience with similar products, the aggregated insights provide product-in-use experience and brings to light several product design aspects and complement the existing methods.
Publisher
Queensland University of Technology, Australia
Issue Date
2015-11-04
Language
English
Citation

2015 IASDR Interplay

URI
http://hdl.handle.net/10203/210415
Appears in Collection
ID-Conference Papers(학술회의논문)
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