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College of Engineering(공과대학)Dept. of Industrial Design(산업디자인학과)ID-Conference Papers(학술회의논문)

A Brand Personality Measurement System Based on Purpose-Designed Avatar

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Song, Min-Jeong / Chung, Kyung-Wonresearcher
Publisher
DMI
Issue Date
2006-11-22
Language
ENG
Citation

International Conference on Strategic Innovation and Creativity in Brand and Design Management, pp.25 - 50

URI
http://hdl.handle.net/10203/150451
Appears in Collection
ID-Conference Papers(학술회의논문)
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